Investment Opportunity: Online Crewed Charter Yacht Vacations brokerage
Fundraising campaign by
Alfred Schaeffer
-
US$0.00raised of $100,000.00 goal goal
No more donations are being accepted at this time. Please contact the campaign owner if you would like to discuss further funding opportunities
Campaign Story
I am an entrepreneur with an investment opportunity for private investors to take advantage of the downturn in the travel industry. My crewed charter yacht vacations brokerage is market-ready, but pre-revenue as it was launched prior to the Covid-19 travel bans being implemented. The business now is seeking an equity investor/s to fund operating costs.
Online charter yacht vacations brokerage; low operating costs; to 20% GP; includes disruptive technologies in a growing 25bn global market; profitable in just over 12 months; bookings made 12 months in advance and as such 2021 to receive revenue for 2022 bookings.
South African investors with more than 10% equity receive tax exemption on dividends in year 2 once the company is registered as a Foreign Business Entity.
Problem:
+ Brokers typically offer very little in terms of differentiation
+ Commercial brokers cannot easily create accurate benchmarks or cross-reference the performance of vessels or base to base KPI’s
+ Vessels and crew not effectively assessed or graded, leaves future guests exposed
+ Damaged industry resulting from some guests paying 5-star rates, for 4-star services/amenities
Solution:
+ Online charter yacht brokerage promoting 1,378 vessels across all price-points including 180 Superyachts (13% of the fleet)
+ Technology-driven solution
+ First to market, QR codes to capture guest feedback and analyzed reporting
+ First-to-market, cutting-edge, vessel star-grading initiative conceptualized
The Market:
+ In 2018, the global charter industry was about $15bn and is expected to reach $25bn by 2026 growing at the CAGR of 6%
+ The addressable market is valued at $706mn
+ Industry research shows that the average boat is booked around 15 times per year, with a 10:1 inquiry to booking ratio
+ Promoting 1,378 vessels and aiming to add another 1k+ more luxurious boats that would increase margins and profitability
+ The target market clientele is entire North America and due to the geographical spread of boats, the business is not seasonal
+ COVID-19 has seen travel bans imposed, destroy the travel industry; however, we are starting to see bans being lifted; backend Google analytics reflects a significant increase in user searches.
Progress:
+ The website was integrated with 1,378 vessels across the primary hotspots. View superyacht here:
+ Developed an electronic post charter survey using QR codes in partnership with a company in Denmark. Explainer Video:
+ Star grading and accreditation has been conceptualized. Explainer Video:
+ Website live & gaining traction
+ An outsourced digital agency appointed to manage Google Ad campaigns
+ Affiliate marketing program includes Booking.Com, Singapore Airlines, Travel Insurance
+ Comparative analysis was done on a like-sized brokerage to get an understanding of costs versus returns
+ Stakeholders > 40 years experience
Organizer
- Alfred Schaeffer
- Cape Town, ZA
Previously Head of Sales and Marketing for Southeast Asia, where I was employed for nearly 7 years by MiX Telematics, a New York public listed company
Previously Head of Sales and Marketing for Southeast Asia, where I was employed for nearly 7 years by MiX Telematics, a New York public listed company
Creating value through differentiation: Introducing the hospitality star grading and accreditation
Update posted by Alfred Schaeffer at 07:39 amVIEW THE STAR GRADING & ACCREDITATION EXPLAINER VIDEO HEREPioneering the introduction of the charter industries first ever independent star-grading and accreditation service. Star-ratings are an internationally recognized symbol for quality and safety standards. They are used in more than 70 countries worldwide and reflect the cleanliness, quality, and condition of. . . . .
Creating value through differentiation: Introducing an electronic post charter survey
Update posted by Alfred Schaeffer at 07:32 amVIEW THE E-SURVEY EXPLAINER VIDEO BY CLICKING HEREThis is a 2-pronged approach. 1. The first is in house utilization, retail use. Many brokers do not follow up with post charter assessments and those that do, send out a the same standard set of email questions that they have been using. . . . .
Wise investors often capitalize on and see opportunity in any downturned market.
Update posted by Alfred Schaeffer at 06:59 amMy clientele in North America, is typically the top 20% income earners and their preferred charter holiday destination is the Caribbean. My clientele in the United Kingdom have a preference for charter vacations across the Mediterranean. Even though the Caribbean is opening its borders [https://www.bvitraveller.com/caribbean-destinations-reopened-borders/]. strict entry requirements are making. . . . .