I've been passionate about PC hardware for quite some time and built a few custom PCs for friends and myself that lasted close to 10 years. The difficult part about making it a business remains in the funding segment. For some of you that do not know, the electronics industry is a quite mature industry, meaning, you have to have money to make any significant impact. My proposition come in multiple steps:
1. Start Small: Get the necessary tools, base parts, suppliers lined up & open up a basic online store doing most of the work from home myself.
2. Gaining Clientele: Create review videos (will need supplies) & leverage social media. Repeat.
3. Grow: Once clientele pool is sufficiently big in terms of revenue, re-locate & get employees. Secondary stage of growth will be to build new locations however, the stores will always be web stores. Having more locations will simply enable faster turn-around & leverage better shipping options.
4. Fine-tune: Build an enterprise suite pc-builder website & electronics store, leverage higher volume pricing from suppliers, get sponsorship from various brands... All of these should be designed to improve customer experience and pricing.
5. Build an International Network: Through social media, I will build a community of like minded people and I will personally work with them to build a new store location or facility to have a better local strategy.
6. Community Involvement: Will come in many shapes & forms. The company I intend to build will skim parts of profit towards an investment fund. That fund will be managed in a way to balance growth and distribution to local community initiatives. All overstock (older than 1 year) will be reviewed on a quarterly basis and either used to build PCs for giveaway to local charities or sold at a very discounted prices for families in need. The company will take steps to ensure a sustainable model and set forward initiatives as time goes such as an exchange program, some way to return old hardware, a great repair strategy, work as locally as possible...
For the ones that care about the products themselves, the PC builds will range from cheap alternatives to high end segments for all, consumers and businesses.