Crowdfunding is an excellent way to raise money for any cause, whether it’s a personal cause, to cover medical costs, to help a loved one, or to allow you to follow your career goals. To set your campaign up for success, it’s important to do a lot of promoting and work hard to get the word out there about your cause.
A great way to do this is by running fundraising events and really thinking outside the box to grab people’s attention. The more unique and unusual your approach to fundraising is, the more likely it’s going to catch the eye of potential donors. Let’s take a look at 8 unusual fundraising ideas to get you started.
1. 24-Hour Livestream
Social media is more popular than ever, with so many platforms available to anyone who wants to use them. Many platforms allow you to live stream, connecting with people in real-time. A 24-hour live stream is a great, simple way to get donations rolling in.
Make sure you promote the event beforehand on your campaign page, on your social media, and through word of mouth. While you’re streaming live, have the link to your campaign clearly displayed on the screen or in the background. Regularly mention your cause and ask people to donate towards it.
You can do anything you like while you’re streaming, including talking about your cause, talking about yourself, answering questions from viewers, or even playing a game or doing some crafts.
2. Learn a New Skill Month
It’s fun to learn a new skill and people love to see that you’re putting effort into raising money for your cause. Set yourself a goal to learn a new skill (preferably something challenging), and give yourself a month to learn it. Ask people to sponsor you to reach your goal.
Your skill could be anything, for example, learning a language, teaching yourself how to knit, learning to juggle, or learning to dance! You could track your progress on social media to attract more attention. Don’t forget to show how far you’ve come at the end of the month with a video or a performance in person.
3. Pet Performance
If performing yourself isn’t your thing, how about training your pet to perform? You could teach your dog a dance routine or to do agility. Don’t worry, this idea isn’t just for dogs. Lots of types of pets can learn simple tricks too!
Ask people to sponsor you or pay to come and watch you and your pet perform when you’ve honed your skills. Don’t forget to post about it on social media to catch people’s attention. Have fun and be silly with it, and remember to ensure your pet is enjoying it too.
4. Paint a Wall Party
Gather your loved ones or people from your local community together, provide some paints, and paint a wall! It could be a wall in your house, in your garden, or somewhere in the community (with permission, of course). You can allow people to paint anything they like, making a collaborative art project. Don’t forget to ask for donations to take part!
5. Dress as Your Favourite Movie Character
We’ve all heard of dress down days at school or work, so why not give it a more unique twist? Ask everyone to dress up as their favourite movie character. If you aren’t at work or school, you could make it a fancy dress party! Ask for donations to take part and offer a prize for the best outfit.
6. Dog Fun Day
Instead of a sports day for humans, put together a dog fun day! It’s unexpected, fun, and will really make people smile. You can set up dog races, doggy obstacle courses or agility, and a distraction lane (put toys and treats at the side of the lane and have people see if they can call their dog to them without getting distracted). Charge a small fee to take part in each event and offer prizes for the winners.
You could ask local businesses to donate dog treats and toys for you to sell on stalls to raise even more funds. Don’t forget to provide some refreshments and have donation buckets scattered around the event to gather extra funds.
7. Temporary Tattoo Event
Temporary tattoos are fun for both adults and kids, and there are lots of different types you can try. There’s henna, freehand skin-safe markers, and glitter tattoos. Get creative, set up a stall at a fair or outside your home, and charge people to get a temporary tattoo. If you aren’t the artistic type yourself, you can hire someone to do the tattoos (if you mention your cause they might be willing to donate their time).
8. Silent Disco
Discos are fun, but have you ever been to a silent disco? People can bring their own headphones to keep costs low and you can stream a playlist (or they can listen to their own). Everyone dances, sings, and has fun! Provide refreshments, charge a fee for entry, and don’t forget to take some videos (it’s so much fun to look back at).
Whatever fundraising event you choose, don’t be afraid to think outside the box and get creative. Come up with your own ideas and get loved ones involved to spread the word. Don’t forget to promote your event as much as possible so you can attract the attention of potential donors!
I'm Ann-Marie, I'm 32 and a passionate freelance blogger and writer. I live in Scotland with my husband and lots of pets. My favourite things are bright coloured hair, animals, hiking, writing and anything creative!