Is our responsibility to protect and preserve the largest Rainforest in the world, The Amazonas.
Ama tus Zonas was born as a collaboration between three companies: Aguaclara, Recicla.pe and Base Media.
Recicla.pe is an NGO that focuses in recycling campaigns in Peru. Their participation is essential to the project because of their experience in the Amazonas and their knowledge about the planet.
Base Media is a digital marketing agency. Their efforts in the campaign go towards the message we want to transmit. Base Media has recorded everything we want, and need to communicate. In order to make this a strong and durable campaign they will produce a case study, documentary style, by the end of the project.
Aguaclara will produce and sell headbands with 100% reused fabric in efforts to pay for all travel expenses for the team to go to Iquitos. There our experts team will teach the community how to and why to recycle.
During our visit, our teams and voluntaries, will clean the Amazonas and then recycle everything, helping economically recyclers from Iquitos and surroundings. Finally, we will produce the Case Study exposing the real damage in Peru's portion of the Amazonas and the results of the campaign.