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Change Through Compassion
Vegan Prism is the Brainchild of Roberta Farrugia, a Whole Food Plant Based Nutritional Expert with more than a decade of professional experience and who has been an ethical vegan for twice that, and Robert Xuereb Archer, a passionate and outspoken advocate of Animal Rights and Environmental Sustainability. The two of us have teamed up and together we bring our strengths to our brand which was founded in June 2019 and has gathered good grassroots following. Through this Prism we shine expand anything that is Vegan-Related and we our goal is to promote Change Through Compassion.
We want your help to help us carry out this change:
Animal Welfare and Rights – Even though Malta has been a valued member of the European Union since 2004 and many aspects of life here have greatly improved, we still are lacking behind when it comes to enforcement. The Maltese Islands boasts of progressive Animal Welfare Laws however the enforcement of such laws is sorely lacking.
We are working with local NGOs and stakeholders to pave the road to strengthen the current legislation that cover any animals, from cats and dogs to cows and pigs. We also want to ensure that the Animal Welfare Department is manned by people why truly care about animals and their well-being and care.
Health and Nutrition – Malta’s Health System is one that greatly competes with our fellow EU Member States, yet Malta is Europe’s Second most Obese Nation and a Third of All Maltese are Obese. The prevalence of refined sugars in Malta is rampant to the extent that when one goes to Hospital, they will be hard pressed to find a healthy snack and are instead presented by endless options of highly refined and sugary foods.
We have already had discussions and a seminar with a Government Ministry over fighting Malta’s Epidemic with Obesity through a Whole Food Plant Based Lifestyle. We want to help spread the knowledge to Government, Businesses and the people of Malta about how they can learn to live a much healthier yet fulfilling life through Plant Based options.
Animal Sanctuaries – We work very closely with NGOs and Animal Shelters here in Malta to help them in their indispensable work with the large number of stray animals we have in our streets. Unfortunately, we have a great deal of stray and abandoned dogs, cats, rabbits & horses have their fair share of difficulties due to the retiring of Racehorses.
We want to ensure these Sanctuaries can not only continue to survive but thrive through the introduction of legislation that would help make such sanctuaries financially sustainable and further still, pave the way for animal adoption and awareness campaigns that would help the people see animals as the beautiful sentient beings they are.
Education and Awareness – It has been proven time and time again that for any change to truly take root in society one has to educate the people about how and why that change will benefit their societies. For without such education people will be resistant to the change as they would simply not understand it, and humans always resist change especially when they do not understand it.
To this end we are working with local Schools and the University of Malta, Ministries, NGOs as well as prominent local TV Personalities to spread the word about the benefits of Plant Based Nutrition, living a Vegan Lifestyle as well as Environmental and Animal Ethics. We do this through giving lectures, workshops, interviews, seminars and screening of the latest documentaries.
The Zeal Project – They say the road to a man’s heart is through his stomach, and that is true for most people and a lot of the concerns we face about people turning to a Plant Based Diet is about food, nutrition and taste most of all. Over the past few years Malta has erupted with Plant Based and Vegan options in all areas of life, be it Supermarkets and Grocery Stores, Restaurants and Cafés as well as Pharmacies and Health Shops, yet truly healthy food which almost anyone can eat guilt-free is still a rarity.
It is for this reason we have kick started The Zeal Project where we provide our customers with the most amazingly delicious Veganised twists on all of the traditional classics, from Beef Pie to Shepard’s Pie to Lasagne. All of our food are Gluten-Free, Dairy-Free, Guilt-Free Whole Food Plant Based wonders which truly push the culinary envelope and leaves no room for excuses as to be unhealthy and not vegan for that matter.
As part of The Zeal Project we are also starting to create The Zeal Cookbook whose purpose is to inspire people to reinvent their kitchen and turn into the magical place it is meant to be, not just as a place where food is cooked, but where love, health and wellness is turned into a mouth watering experience for all to enjoy.
These are the goals and ideals that we dream to sow and achieve through Vegan Prism and we want you to be a part of it. The momentum of change is truly upon us and we are all witnessing one of humanity’s greatest paradigm shifts, one will influence generations to come. Join us and follow us in bringing about this change on our Website, Facebook and Instagram Pages and together we can make Change Through Compassion!
- Vegan Prism
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