Based on the format of a simple greeting card, we have created Greeting Card Guides, which utilise all four pages, with an exciting and original image on the front cover, plus three pages of relevant text and images. We have done a series on Oxford and London, plus some sporting record cards, travel guides and guides with more general appeal. The range can be extended whenever.
Print Cards are another entirely new concept – and with a much wider more sophisticated market.
In this case, two original prints front and back, surround text on the book or work of art. So far there are cards created for the works of Charles Dickens, William Shakespeare and William Blake.
Again, more products can be added at will.
Great as an 'Aide Memoire' for Exams, and as an additional feature, both prints can be framed by the recipient.
There is no reason why these cards could not be sold in every bookshop in the country, and beyond. And once introduced, given their classic content, could sell eternally.
There are some 100 products available on the site. The website has been fully developed as an e-commerce site – streamlining the whole process of choosing and buying the products, and delivering directly to the customer.
The products have sold well in over 60 sites in Oxford, but we now need to market the cards to London.
We have identified over 4,000 potential outlets in London.
We intend to appoint a number of Agents, particularly in London. These Agents would have access to the database of retailers, and sell on the products, on a very generous commission basis. We intend to identify these Agents through Facebook.
This is not a get rich quick scheme, but rather a slow burn. We have to build brand awareness and a client database. But once we have established the products, they could sell in large numbers into the future, and create a substantial and sustainable business.
We need funding to identify and appoint Agents, to market to Retailers, to Promote the Website .