Each year in October, SugarBomb launches the “Pinktober” campaign in support of breast cancer awareness. Pinktober is synonymous to National Breast Cancer Awareness Month that promotes upbeat simple awareness messages about breast cancer and encourages people to participate in pink ribbon culture and the war against breast cancer especially through the pink paraphernalia design. 1 in 8 women in the world are diagnosed at one point in their leaves, of which 85% did not have any family history of breast cancer.
Through Pinktober, we aim to raise awareness on breast cancer. In conjunction with this campaign we are raising funds to donate to life-saving cancer treatment research!
“My journey as a cancer researcher began with my passion in understanding how the human body works, and my quest here is to use this understanding to benefit others – saving lives, that’s what matters” - Nur Ainnie Yusoh (Cancer Researcher)
Last year, we had the opportunity to raise RM15,000 together with 'Achey Bochey' and this year we are aiming to donate higher! Help us kick cancer in the butt by contributing to this fundraiser!
We also have milestones to make this fundraiser a little bit more exciting! Each milestone will be recorded and posted live for all to see!
✅ RM 100 - Every 50 ringgit we will do 10 push ups!
✅ RM 250 - Ice bucket challenge
✅ RM 500 - Spicy Ramen challenge
✅ RM 1,000 - Every RM1,000, we will run 5KM!
✅ RM 2,000 - Leg Wax!
✅ RM 5,000 - Head shave!
✅ RM 50,000 - at 50k, Boss A (Our CEO) will shave his head in honor of Pinktober!