Success starts with small accomplishments. Simple things like making your bed every morning, stretching, and drinking water are small wins that add up to a healthier and happier life. Stay Hydrated's mission is to promote a positive and healthy lifestyle by simply drinking more water with essential products like water bottles, t-shirts, outerwear and other men and women's apparel.
It wasn’t until the past few years that I became very health conscious. As a runner, drinking water is not only necessary to sustaining my physical being, but it also nourishes my emotional and mental health. I’ve discovered that no matter how tough my day is, no matter the challenges that come my way, no matter the physical or emotional discomfort that I’m in, if I’m drinking enough water, I’ll be okay.
Drinking water also has major health benefits like removing toxins from your system, improving skin health, and above all, nourishing the brain. I was an avid coffee drinker, but this past year, I’ve replaced my daily cup of coffee with water, and I never looked back. Since then, I’ve noticed the changes in my performance when exercising, my physical health, and increased energy level without the feeling of crashing afterwards. Most importantly, I’ve been more willing and ready to take risks and chase after my dreams. If you want to take on the world, start by drinking water. When you feel good about your health, you feel good about yourself and your life. Through my clothing brand, I am able to share this message with the world.
What We Need & What You Get
In order for this campaign to be successful, we want to raise $3000 to be able to kickstart our next phase of production for new items, which includes water bottles, new t-shirt designs and apparel as well as baseball caps. 100% of the funding will go towards production. Contributors will receive a 25% discount on any available item, including new releases (a separate code will be sent out privately). If our entire goal is not achieved, 100% of the amount raised will still go towards production. If necessary, some items may be eliminated for this phase of production until more funds are received.
Although this campaign aims to raise funds for the production of sales items, Stay Hydrated is selling more than products. We are selling the meaning and the impact of what these products can instill in people's lives. This project is extremely valuable in today's day and age where self-care is essential to improving the quality of life. More importantly, for trendsetters and street wear enthusiasts, these particular products stand out as it promotes a more meaningful message while embodying minimalist fashion. The quality of every product is 100% trusted as we've visited the production sites of these materials to ensure quality control.
Risks & Challenges
The first and most apparent challenge would be failing to reach the goal amount. In order to produce all desired items in this next phase of the business and boost engagement and activity, it is crucial that we raise enough funds for production. The most important item for this phase of production is the aluminum water bottles, which are costly. It is possible that all of the funds will go towards producing water bottles over other listed items. However, if we do not reach the desired amount, we may not be able to produce as many water bottles as are demanded. In order to overcome this challenge, there will be great effort in fundraising outside of this platform, mainly through friends and families as well as special incentives. We will leverage our marketing experience and network to increase engagement and activity in order to boost donations and eventually, sales.
Another challenge that may occur after this campaign is the lack of sales and revenue that would ideally filter back into more production. In order to prevent this issue from happening, we will create new marketing strategies and increase publicity as well as engagement in our audience before, during and after the launch of new products.
Other Ways You Can Help
If you are unable to donate, no problem! We hope you will help us get the word out about our campaign and more importantly, our mission for Stay Hydrated.