For The Love of Hockey!

I am requesting help with furthering the Love of Hockey.  My Pro Shop provides hockey equipment geared towards every level of play.  I started the business out of the need for something like this in our small little town of Grand Junction, CO.  I currently have a limited supply that was purchased through various credit sources and used all the funds that I had just to get it off the ground.  I have now depleted those funds and the needs of my customers, both young and old require me to use a different distributor.  That distributor requires 10,000 in a minimum initial order.  The remaining funds I would use for advertising and marketing to promote Hockey through the Arena.  I would love to be able to carry their products for my customers  as I have repeatedly had requests for them.  I find myself losing customers to the internet or the Hockey retailers in the bigger city of Denver.  They are Giants compared to what I can offer.  I am just a small business trying to be successful and live the American Dream.  Please help me bring Hockey equipment to this small town where Football is king and where people don't even know there is an Ice Arena.  For the Love of Hockey, HELP!  Thank you