Whenever you’re creating a Campaign you should start with a solid goal. For the purpose of this Campaign, that goal should have something to do with what you want your audience to learn. Are you a realtor who feels like your followers are behind on the current market prices? Maybe you’re hospital that feels like people could be more informed about their medical options? Or maybe you’re a financial advisor and you want people to learn more about their tax options. Whatever it is you want to teach your customers is what the goal of your Campaign should be.
Reading facts and educational content can sometimes be a drag. The beauty of a Campaign is you have endless opportunities to make the information you’re providing available in a fun and engaging way for your fans. The example we use below uses a click and reveal method. We recently had a loan service company that needed to educate their audience on student loans and they chose to do so through a quiz. The more fun and interactive your Campaign the more engaged your audience will be and they’ll absorb and appreciate more of the information you’re providing.
I want to spend campaign money to the economically undeveloped studen, so that they can learn smoothly